is no room for complacency in today's fast moving business world.
Innovation & Creativity are the lifeblood of any organisation.
Yet few ever realise their full creative potential. They focus
on the day to day practicalities instead of developing innovative
strategies for the future.
Ideas sets out to change all that. Highly practical and
accessible, it seeks to help you to establish an environment that
encourages creativity. It shows you how to:
Introduce creativity, innovation and change
Learn leadership methods that encourage creativity
Use tools and techniques for creative problem solving
Establish group environments that maximise creativity
concepts and methods described have worked for numerous
international companies and could work for you. They are
easily understood and easy to use. They are flexible enough for a
variety of situations.
Ideas is a stimulating book from innovation maestro Jonne Ceserani.
It will enable you to look beyond traditional views of innovation
and realise your innate creativity and talent.
Paperback: £16.99 + £4.95 postage and packing. ISBN